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HEALTHY IS A STATE OF BEING.

A healthy life can take many forms. And it will change over time. At different stages, we prioritize different things. Maybe you don’t have the same bandwidth you once did to hit a spin class 6x a week or the flexibility to spend half your paycheck at the fanciest food store in town. Whatever healthy looks like today, it’s a series of small choices that bring you joy.

BLOG:ICONIC Living

Equating health with happiness is ICONIC.

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  • Celebrate International Coffee Day & Get a Bunch of Health Benefits

    Coffee, anyone? We’re not just saying that because it’s International Coffee Day on September 29th, a holiday you probably now have the urge to add to your calendar. We feel you. To say we’re fans of this day-starter would be putting it mildly. It’s energy in a cup, and who couldn’t use a little ...
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  • Superfood Spotlight: Why We’re Sweet on Sweet Potato

    When you think about superfoods, what comes to mind? If it’s a hefty price tag, we feel you. Sure, we love acai and maca as much as the next person, but these hard-to-get superfoods come at a price — literally. So do you have to choose between boosting your body and saving for retirement? Of cour...
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  • Step by Step: The Many Benefits of Walking

    It’s one of those days. You know you should work out. But the thought of lacing up your sneakers, grabbing your yoga mat, getting prepped for the pool, or whatever else you do to get your exercise underway doesn’t sound very appealing. Don’t worry. Go for a walk instead and you’ll still be doing ...
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  • Cocoa vs. Cacao. What's The Difference?

    The Difference Comes Down to Much More Than Spelling If you’ve ever curiously sampled a little unsweetened cocoa powder when baking, you’re probably already clued into the fact that a lot (including a lot of sugar) goes into making the chocolate flavor you know and love.  There’s as much distance...
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  • From Om to Zzzz: Yoga Poses to Do Before Bed

    It’s no secret that yoga can help you manage stress, improve flexibility and strength, and support mindfulness. Practicing yoga during the day unleashes a serious number of health benefits.  But don’t relegate it to active hours. Getting in your PJs and flowing through a few poses can help you fa...
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  • Are Standing Desks Worth the Hype?

    Alert: sitting is killing you! Okay, that’s pretty dramatic, but that’s essentially the headline that ran a few years ago when standing desks started coming into the spotlight. And, technically, it’s not wrong. A sedentary lifestyle doesn’t do your body any favors. And you can’t help it if you’r...
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  • Superfood Spotlight: We’re Nuts About Nuts & Seeds

    You want to make good food choices. Really, you do. And you might even have it squared away at mealtime, kicked off with a meal prep list than any nutritionist would happily approve.  But then 2:30 pm rolls around — and you feel it. That little twinge in your stomach. Dinner’s far away and you’re...
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  • You Can't Beat Beets.

    Should you add beetroot to your diet? In this blog post we explore all the health benefits of beets from nutritionist & registered dietitian, Molly Kimball. Are Beets Good For You? Some people think they taste like dirt; others appreciate their earthiness. There's no doubt that beets are on...
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  • What Is Lactose?

    What is Lactose? And Why’s It Such a Problem for So Many People? It’s a running joke in meme culture that some people with lactose intolerance don’t take it seriously. Sure, they know that eating cheese or drinking a milkshake will make them feel bad but YOLO, you know? Can you blame them? We all...
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  • Fitcations You Won’t Want to Miss This Summer 

    Summer’s in full swing. So is FOMO. If you’ve been watching people’s adventures on social media and wishing you were planning one of your own, look no further.  No surprise here: summer’s a great time to get moving in some of the most beautiful places across the country. And more and more locatio...
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  • Animal Welfare Certification

    You may have seen our  recent blog post about the standards we have for animal welfare here at ICONIC. We talked about how our protein has the  Animal Welfare Approved seal by A Greener World (AGW), and we have some FABULOUS news. Our whole line of products were just honored with the same seal, m...
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  • Are Good Training Shoes Really That Important?

    Working out can get pricey. Maybe you pay for a membership at a gym or studio. Maybe you need high-dollar equipment to do your preferred activity (any surfers or golfers out there?). Whatever’s racking up your fitness bill, we feel you. You want to do right by your body, but you don’t want to bus...
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