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HEALTHY IS A STATE OF BEING.

A healthy life can take many forms. And it will change over time. At different stages, we prioritize different things. Maybe you don’t have the same bandwidth you once did to hit a spin class 6x a week or the flexibility to spend half your paycheck at the fanciest food store in town. Whatever healthy looks like today, it’s a series of small choices that bring you joy.

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Equating health with happiness is ICONIC.

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  • 8 Natural Hangover Remedies 

    By Molly Kimball Yes, we can all put our hands up and say we've been there. We're inflamed, sleep deprived, and dehydrated. And not only is alcohol a diuretic, it's also metabolized into toxic byproducts that leave us feeling rotten. Excessive alcohol causes blood sugar levels to drop and interfe...
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  • Juicing. What are the health benefits?

    Should you try juicing? In this blog we get the lowdown on the juicing trend from nutritionist & registered dietitian, Molly Kimball. The Juicing Trend You've probably noticed that juicing is gaining in popularity. Maybe some of your friends have a new juicer or you’ve noticed juice bars po...
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  • Meditation vs. Yoga

    Taking care of your brain Self-care has been a trending topic lately, to say the least. And we’re on board. With the busyness of daily life, dedicating some time to just take care of yourself can be a game changer. But beyond taking a bubble bath or curling up with a book, how do you practice sel...
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  • The Scoop On Sleep

    6 Reasons To Sleep Better If you’re reading this, odds are you’re at your desk or wrapping up another long week on the grind. We can’t really think of a sleepier place come 3pm. When that afternoon slump hits, you find yourself wishing for nap time. Then, when you get into bed at night, sleep be...
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  • Why do protein shakes taste bad?

    Protein shakes generally get a bad rep for good reason. Most of them taste as bad as they smell (take it from us, we’ve tried them all). Here at ICONIC we like to switch things up in the shake world. In our pursuit to craft the greatest protein shake known to man... we’ve forced ourselves to try...
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  • Should you go organic?

    Jonah practically skips into his neighborhood grocery store sporting his “I Heart Organic” t-shirt, smiling ear to ear as he begins piling organic foods his shopping cart. He starts (as he always does) by tossing in organic carrots and other organic produce and then asks the person behind the cou...
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  • Will artificial sweeteners cause you to spontaneously combust?

    Aunt Sue signals to the waiter to come hither. He obliges, very much aware of the fact that he has just been called like a pet dog. Once he approaches the table, she asks for a few “pinks” as she gently stirs her large glass of iced tea. Moments later, you watch, mouth agape as Aunt Sue is pour...
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  • Do Protein Shakes Make You Gain Weight?

    Sometime during young adulthood, some men and women experience a peculiar phenomenon where they’re overcome with an irresistible urge to get as ripped and as muscular as possible. They start Googling things like “workouts to get crazy shredded” and begin stocking their cabinets full of pre-worko...
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  • What’s the difference between plant protein and animal protein?

    Moooo or…  wait what sound do plants make? If you want to send a room of fitness enthusiasts into an all-out brawl, casually throw out the following questions: What’s better… plant protein or animal protein? In less than five minutes the entire room will be covered in so much protein powder you’...
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  • What’s the Difference Between Grass-Fed, Conventional and Organic Dairy?

    By Team ICONIC Chances are, your local grocery store’s cooler is packed bottle-to-bottle with a variety of milk options ranging from conventionally-farmed to organic and grass-fed. While it may be difficult to tell the difference from a quick scan of the label, there are a few important things t...
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  • How High Protein Diets Can Speed Metabolism

    By Jaslyn Oberoi While some people are born with a naturally fast metabolism, others have to. A faster metabolism allows you to burn more calories throughout the day, so it’s important for weight maintenance and loss. Thankfully, studies show that even if you weren’t genetically blessed (like th...
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  • What Exactly IS Golden Milk, Anyway?

    By Jaslyn Oberoi Golden Milk is one of the most buzzed-about beverages of 2018, and for good reason. Here's what you need to know. Popular in Ayurvedic (traditional Indian) medicine, this golden-hued beverage has skyrocketed in popularity for its relaxing, balancing and soothing properties-- not ...
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